Programmatic video advertising

Easily-digestible, attention-grabbing, emotive, informative and flexible, video advertising is a favourite among both advertisers and users. Did you know that people are ten times more likely to engage with video than a block of text? And by opting for video, you can increase your conversion rates by 80%!

What is programmatic Video advertising?

Programmatic video advertising is the process of purchasing video advertising space through software that uses complex algorithms to display video ads to a relevant target audience.

Here at Advant, we offer a range of video ad solutions including:

In-stream video advertising
Outstream video advertising
Opt-in/Rewarded video advertising

Have a read through our case studies and speak to our sales team about your requirements, and we’ll help you find the perfect solution.

What are the benefits of programmatic video adS?

Lifts brand metrics such as awareness, interest and consideration
Increases conversion rates
Maximises your reach
Video is the most powerful way of telling a story
Highly efficient targeting vs below the line
Robust tracking and attribution
Brand safety
Immersive creative possibilities

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